Why Everything You've Been Told About Career Transition Is Wrong (And What Works Instead)

If You're in Career Transition (Or Thinking About It), This Message Is For You

You're at a crossroads. Maybe your position was eliminated. Maybe you're voluntarily leaving a role that no longer fits. Or maybe you're finally ready to explore entrepreneurship after years of thinking "someday."

Whatever brought you to this moment, you're facing the most frustrating question of your professional life:

"Why does every networking event, LinkedIn message, and recruiter call feel like a dead end?"

And for the first time in your career, the answer isn't obvious.

If you're in career transition, you're probably experiencing one of these scenarios:

You're between roles and for the first time in decades, you're questioning what you actually want versus what you think you should want

You're considering leaving your current position because it pays well but leaves you feeling like you're going through the motions

You're considering entrepreneurship, consulting, or fractional executive work but the thought of having to "sell yourself" makes you cringe - you're great at what you do, but terrible at talking about it

You can envision your ideal position clearly but the roles coming your way through recruiters and job boards feel like settling - you're starting to wonder if what you really want actually exists

You keep hearing "the market is terrible" and "there's nothing out there" so you're approaching your search from a place of scarcity instead of confidence - but the executives who land great roles aren't seeing the same market you are

Here's what I know after 20 years in executive recruiting and 30,000+ interviews with executives in transition:

You're not broken. You're just at a turning point that requires a different approach than anything you've done before.

And that uncertainty you're feeling? It's not a weakness. It's your signal that you're ready for something that actually aligns with who you've become.

The question is: Will you approach this transition the same way you've approached every other career move, or are you ready to do this differently?

Why Everything You've Been Told About Career Transition Is Wrong

If you're like most executives in transition, you're probably doing what everyone tells you to do:

The "Standard" Career Transition Playbook (That Doesn't Work):

Endless networking events where you collect business cards but cringe every time someone asks "So what do you do?" because you don't know how to sell yourself without feeling like a fraud

Spray-and-pray LinkedIn outreach that gets ignored because your message sounds like everyone else's

Applying to posted positions while the roles you actually want are never advertised publicly

Working with recruiters who treat you like a commodity and pitch you for roles that check boxes but don't fit your evolution

Perfecting your resume while avoiding the real work: learning how to authentically communicate what makes you uniquely valuable

Approaching your search from scarcity because everyone's telling you "the market is terrible" - so you show up desperate instead of valuable

Sound familiar?

You're not failing because the market is bad. You're struggling because you're looking in the wrong places with the wrong positioning.

The executives landing great roles aren't seeing the same market you are. They're not just skilled – they're clear on their value and confident in how they communicate it. They don't chase posted jobs; they access the hidden market where the best opportunities live.

But here's what no one tells you: You can't access the hidden market when you don't know how to sell yourself. And you can't sell yourself authentically until you're clear on what you're actually selling.

That's why all the networking and resume tweaking in the world won't solve your real problem: You're trying to market a product (yourself) that you haven't fully defined yet.

Why I'm Uniquely Positioned to Guide Your Transition

Hi, I'm Laura King, and I've spent the last two decades on both sides of the executive equation.

As an executive recruiter, I've conducted over 30,000 interviews. I've placed hundreds of C-suite and senior leadership professionals. I know what makes executives tick, what drives your decisions, and what keeps you up at night.

But more importantly, I've watched brilliant, accomplished professionals struggle with the same question you're asking yourself: "I'm successful, so why don't I feel successful?"

Through my own journey from corporate achievement to aligned living, I discovered something crucial: The same skills that got you to executive level can actually keep you stuck there.

The perfectionism, the comparison to others, the need to have everything figured out before you move – these served you in climbing the ladder. But they become obstacles when you're ready to step into something that truly fits.

That's why I created the Career Alignment Accelerator. It's not another career coaching program. It's a strategic approach to transition that honors both your executive brain and your authentic self.

Real Results: Executives Who Made the Transition Successfully

"I thought I was simply looking for a new job. I felt bored, ignored, and uninspired. Instead, what I got with Laura was a personal guide who challenged me to think beyond the confines of the golden handcuffs and visualize the life I truly wanted to live."

– Jennifer A, Former Executive

"When I approached Laura, I was overwhelmed and unsure about my next professional step despite having a diverse skill set and extensive experience. I felt lost and was spinning on how to navigate the journey to clarity and direction. Thanks to Laura's support and guidance, I am now confidently pursuing a career that resonates with who I am and what I love to do."

– Bonnie R, Executive in Transition

"After more than 25 years in corporate environments, I was seeking transformation and knew I needed a coach who understood my professional background while also knowing when to push me forward. Laura's dynamic enthusiasm perfectly combines compassionate guidance with strategic, well-timed challenges."

– Paul C, 25+ Year Corporate Executive

The Career Alignment Accelerator: Your Strategic Path Forward

This isn't about finding just any job. This is about finding your next chapter that honors both who you are and what the market needs.

Over 30-60 intensive days, we'll work together to create the foundation for your most aligned transition yet. This program combines deep self-discovery with strategic market positioning – because authentic clarity is what separates you from every other executive in transition.

Phase 1: Awareness – "Who You Really Are"

Strategy Session #1: Career Transition Audit

Upon enrollment, you'll receive strategic worksheets to complete before our first call, ensuring we maximize every minute of our time together. We start with a comprehensive assessment of what's working, what's not, and what's missing in your career. I'll help you recognize patterns across your career experiences and identify where misalignment is costing you energy and fulfillment.

Deep Discovery Work Between Calls:

→ Gift Discovery & Strengths Integration using network feedback and CliftonStrengths

→ Values Operating System Discovery with stress-testing for authentic decision-making

→ Passion & Service Calling Integration to identify where your leadership creates the most impact

→ Customized PurposeOS modules based on your unique circumstances

Strategy Session #2: Awareness Integration

We'll synthesize everything we've discovered about your gifts, values, strengths, and aspirations into a clear foundation for your strategic messaging.

Phase 2: Attitude – "How You Communicate Your Value"

Taking everything from Phase 1, I'll create your complete strategic positioning package:

Executive Positioning Strategy: Your unique value proposition translated into market-relevant messaging

LinkedIn Summary Rewrite: High-impact professional summary that authentically represents your evolved identity

Elevator Pitch Development: Clear, confident communication of your value with real-time coaching and feedback

Strategic Networking Templates: Proven scripts for connecting with prospects and explaining your value

60-Day Action Plan: Specific next steps for ongoing momentum post-program

Strategy Session #3: Strategic Positioning Alignment

I'll walk you through your complete positioning package and coach you on how to execute it with confidence.

Why This Isn't Just Another Career Coaching Program

The Laura King Advantage:

Executive-Specific Deep Work: This isn't surface-level career strategy. We start with who you are, not what jobs are available, because executives need identity-first approaches to make authentic self-promotion possible

20+ Years of Executive Search Experience: I understand what executives actually need because I've been placing them for two decades. I know what hiring managers are really looking for and how to position you to win

30,000+ Executive Interviews: This isn't surface-level career strategy. We start with who you are, not what jobs are available, because executives need identity-first approaches to make authentic self-promotion possible

Hidden Market Access: I know where the best opportunities actually live - and it's not on job boards. I'll teach you how to access the 80% of executive roles that are filled through relationships and strategic positioning

Scarcity-to-Confidence Transformation: I help executives shift from "there's nothing good out there" to attracting aligned opportunities by changing how they position themselves and where they look

Proven 4 A's Framework: My signature framework (Awareness, Attitude, Action, Alignment) has helped hundreds of executives go from cringing at self-promotion to confidently communicating their unique value

"But Laura, I Could Just Figure This Out Myself..."

Could you? You're brilliant, accomplished, and have figured out complex business challenges for years.

What I've learned after 30,000+ executive interviews: The same analytical skills that made you successful can actually work against you in transition.

You over-analyze every opportunity. You assume the market is terrible when other executives are landing great roles. You wait until you have all the information before making a move. You cringe when you have to sell yourself because it feels like bragging.

These patterns keep you stuck when you're trying to create something new.

"But the market really is saturated right now..."

Is it? Or are you just looking in the same places as everyone else? The executives landing quickly aren't seeing scarcity because they're accessing the hidden market where 80% of the best opportunities live. They're not competing on job boards - they're creating opportunities through strategic positioning and relationship building.

"I just don't know how to sell myself without feeling like a fraud..."

That's exactly why you need this program. You feel like a fraud because you're trying to sell something (yourself) that you haven't fully defined. Once you're crystal clear on your unique value, talking about it feels natural instead of cringeworthy.

You need someone who understands both the executive mindset AND the market realities. Someone who can help you see what you already know but can't access on your own.

As one client told me: "Laura helped me take the scattered ideas in my head and turn them into a clear, actionable plan while helping me push past self-doubt and roadblocks to see that my dream was possible with the skills and talents I already had."

Look, you're not paying me for advice you could Google. You're investing in someone who can help you see your blind spots – and then turn that clarity into positioning that makes the right opportunities come to you.

Your Investment in Your Most Important Transition


Total Program Value: $8,500+
Your Investment: $2,500

What you're really buying:

→ Three private strategy sessions with Laura King ($1,200 value)

→ Comprehensive strategic positioning package ($2,300 value)

→ 20+ years of executive search expertise applied to your transition ($5,000+ value)

→ Access to follow-up coaching to help you execute and land your next aligned role

Let's Talk ROI Like the Professional You Are:

Time Acceleration: Land your aligned role 3-6 months faster = $50,000-150,000+ in avoided lost income

Compensation Premium: Clear positioning often leads to 10-20% higher offers = $20,000-50,000+ annually

Career Trajectory: Aligned executives make better long-term career decisions = Immeasurable lifetime value

Energy & Fulfillment: The value of loving your work versus tolerating it = Priceless

Limited Availability: I Only Accept FOUR at a time

This isn't a scalable group program. This is intensive, personalized work that requires my full attention to your unique situation.

I limit enrollment to 4 executives per month to ensure every client gets the level of strategic focus their transition deserves.

If you're reading this and feeling that "yes, this is exactly what I need" feeling in your gut – trust it.

You can't afford to wait another month feeling misaligned while opportunity passes you by.

Your Next Chapter Is Just a Decision Away

Six months from now, you'll be in one of two places:

Option 1: Still spinning your wheels in transition, still endlessly networking without results, still wondering why other executives seem to land opportunities while you're stuck sending messages that get ignored.

Option 2: Confidently positioned with crystal clear messaging that opens doors, strategically networking from a place of strength, and attracting aligned opportunities because you finally know exactly what you bring to the table.

The choice is yours.

You are just one strategic conversation away from the clarity that transforms your entire transition.

Not because you need fixing, but because you need someone who can help you see what the market actually values about your unique executive journey.

Upon enrollment, you'll receive immediate access to your welcome video and strategic preparation worksheets for our first coaching call.

Questions? Email laura@lauraeking.com

YOUR TURN

Career Alignment Accelerator
$2,500.00